I had the incredible opportunity to work with Iribov, a company at the forefront of plant innovation, filming a corporate video inside their high-tech laboratory. The experience was truly inspiring, capturing the precision and passion behind their work in tissue culture, bio-analytics, and breeding support. Every detail, from the delicate handling of plants to the cutting-edge research, showcased Iribov’s commitment to helping breeders and growers succeed. Collaborating with such a dedicated team made this project both exciting and rewarding, bringing science and storytelling together in a visually compelling way.
